October 04, 2022

PX Purchases Education Marketing Company Edufficient

P PX announced the acquisition of Edufficient, a preeminent digital marketing firm with a focus on education. The PX platform benefits some of the biggest companies in the nation that offer consumer goods in the financial services, insurance, and home services sectors.

With the help of Edufficient's skilled digital marketers, PX can scale up its customer success team and enter the education market, concentrating on colleges, universities, boot camps, and short-term programmes.

Welcoming the Edufficient team to the PX family, Frans Van Hulle, CEO and co-founder of PX said, "Edufficient has extensive knowledge of the education sector, which presents numerous opportunities for market expansion as well as significant potential for network effects and upside for our partners and customers.

We think PX can effectively address some pressing issues in the field of education, and partnering with the knowledgeable Edufficient team to enter the market proves that "one plus one equals three."

…PX, with its technology, and Edufficient, with the services and knowledge we offer, both companies prioritise establishing long-lasting relationships with customers by maximising returns on their investments...

Tom Ferrara, CEO and co-founder of Edufficient responded by saying, "PX, with its technology, and Edufficient, with the services and knowledge we offer, both companies prioritise establishing long-lasting relationships with customers by maximising returns on their investments. By joining PX, more clients will be able to take advantage of the synergy between our services and the network effect they produce."

According to a press release, both teams will work over the following six months to fully integrate Edufficient into PX while continuing to offer current Edufficient customers the same exceptional service they are accustomed to. The acquisition's financial terms weren't made public.

Posted in News and tagged News, PX, Edufficient, Universities, Colleges, Boot Camps
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